Increasing the sustainable management capacity of the Brașov tourist destination at the county and municipal level

Cresterea capacitatii de management Brasov
Designed by pch.vector


Increasing management capacity for the sustainable development of tourism at the level of local destinations and Brașov County, within the partnership between local public administrations, the private sector and NGOs.


  • Increasing the management capacity for the sustainable development of tourism at the municipality of Brașov, by formulating and promoting the development vision elaborated in a participatory manner and with national and international expertise, as well as a tourism monitoring system applicable for the next 10 years.
  • Increasing the management capacity of tourist destinations in Brașov county, with the help of national and international expertise, bringing support for the partnership between public administrations, the private sector, and NGOs, providing a working framework for the next 10 years.


Duration: 31 August 2022 – 30 October 2023 (14 months)
Beneficiary name: The Association of Ecotourism in Romania
Buget:423,472.80 lei, of which 8,469.46 lei represent co-financing. The value of the non-refundable financing is 415,003.34 lei


  • The formulation of local development directions through sustainable tourism for the municipality of Brașov, within a participatory process with representatives of the public administration and associations with a tourism profile (NGOs) and with national and international technical assistance.
  • Increased capacity of professional associations and public authorities at local and county levels to operate with the concept of destination management organization and to put into practice the techniques specific to sustainable tourism and ecotourism.


  • Creation of a tourism monitoring tool available to professional associations (NGOs) and public administration.
  • Initiating the process of assuming the concept through individual meetings and presentation in the plenary of the two councils.



Introduction to destination management
Sustainable Destination Management
Tourism concept for the Municipality of Brașov
Guide for creating the tourist monitoring tool for the destination Brașov Municipality

Project co-financed from the European Social Fund, through the Operational Program Administrative Capacity 2014-2020 – MYSMIS 151424.